Who you are

Let’s be real– being a mom is hard work.

You’re so busy taking care of everyone else that you end up putting yourself last. And that leaves you feeling a little…

Disconnected. Disillusioned. Depleted.

You want to care for yourself well (body and soul) so you can live life to the fullest, and bring the best of yourself to the people you love most.

But where do you begin?

That’s where I come in.

Who I am

Hi! I’m Erica Hoese (pronounced like hazy). I’m the creator of the Fit Mom Army (what we call our community).

Having kids changed my life forever. I wouldn’t trade it for anything, but when I became a mom, I somehow lost touch with my identity, desires, and my sense of self. It wasn’t until I starting eating healthier  making fitness a priority, and loving myself that I was able to transform.

Now, I’m on a mission to help 10,000 moms start their journey to fitness, fierceness, and fulfillment… and create a life that’s Fit for Purpose.

I believe you are worthy of love, happiness, and health. You deserve it… and I’m here to help you not only believe it… but live it.

What I do

Want to find your fit, strong, and healthy again?

Want to prepare healthier meals that your whole family enjoys?

Want to reconnect with the woman you were before you became a mom?

Through my Programs — I’m here to help you create a strong body, strong mind, and strong spirit.

Ready to get started now?

Click here to view my programs

Why I do what I do

I value love, authenticity, relationships, health, fitness, dependability, passion, and hope.

I know firsthand that when we put ourselves first, it allows us to show up to our lives in a bigger way, resulting in deeper relationships, inner peace, and a fulfilling life we love.

I encourage all moms to redefine success on your own terms and to care for all aspects of yourself: mind, body, and spirit.

What I believe

I believe in you. And because you’re reading this right now, I know you’re hopeful, you’re coachable, and you’re ready for a change.

I believe you can have the body you desire.

I believe you can meal prep and make healthy meals that your whole family enjoys.

I believe that with the right support, resources, pace, and passion, you can have it all… whatever that means to you.

Ready for the next step?