Fit Mom’s transformation package

You’ve tried exercising on your own, but no matter what you do, it’s not really making a difference.

You’ve been eating healthy-ish for the last few weeks, but to be honest, you’re not even really sure what you’re supposed to be eating, because all you hear about are these fad diets that are hard to maintain, and because of that, you’re losing the motivation to keep going.

You don’t have a lot of time each week, so you want undivided attention of someone that’s been through it and can customize a workout plan and nutrition plan based on your goals and what works for you.

are you Struggling to…


  • Lose those last 10+ pounds

  • Feel good in your skin

  • Get to the gym, because you’re not even sure what to do

  • Figure out what to eat… keto-this, low-carb-that, ugh, it’s exhausting!

Then you’re in the right place!

Imagine What It would be like to…

  • Feel better than you did pre-pregnancy

  • Tighten your abs and feel confident in your bikini– we’ll work towards that!

  • Tone your arms and feel sexy showing those sculpted shoulders– together we’ll get there!

  • Turn heads when you walk into the room, especially your husband’s

  • Radiate confidence because you feel so damn good about yourself

  • Look in the mirror feeling pleased, while admiring all of your definition

It’s all possible and I’m here to show you how…

My name is Erica Hoese (pronounced like hazy). I’m a mom of 3 and I know what it feels like to lose yourself completely to being a mom. I vowed that would never happen and yet I found myself immersed in taking care of everyone else’s needs before my own. 

It wasn’t until after my third pregnancy that my mindset started to shift. I got to a point in my life where I didn’t even recognize who I was anymore. I had had enough.


By nature I am timid, reserved, and a little shy. What fitness has done for me, is it’s brought the real me forward. What do I mean by that, you ask? •It’s allowed me to keep pushing though a challenge, even though it gets hard. •It’s allowed me to stand up for what I believe in. •It’s allowed me to fight back and use my voice. •It’s given me an inner confidence and I feel powerful in the gym and in life.


Fitness and nutrition have been the gateway to my mind, making me stronger, braver, and FIERCE.

If that’s where you’re at, I get it, and I’m here to tell you, that you can be a great mom, while still looking after and care for YOU.

Now I specialize in encouraging and equipping moms to live their happiest, healthiest, and best life. 

I can help you…

  • Lose those last 10+ pounds that have been hanging around for far too long

  • Feel better in your body than you can even remember 

  • Make your family proud of their healthy, strong, fit mom

  • Rediscover your strength– so you can hold your own. Push-up competition anyone?!

  • Feel like a hot mama again– smoking in fact!

What is the fit mom transformation Package?

It’s a 3-month coaching package Designed to help you transform from Flabby Mom to FIT MOM.



What’s included:

  • 2 weekly [45 minute] training sessions [in-person or via Zoom]

  • A customized meal plan

  • My Lift, Love, Mom, Repeat.™ 30-day Fitness Journal

  • A Lift, Love, Mom, Repeat.™ tank top

  • Cardio + Ab plan 
  • Merchandise discount
  • Email/text support  


This program is for you if you want to… 

  • Feel stronger in your body and sexy in your clothes

  • Feel confident lifting on your own

  • Find a balance of eating that works for you and your goals

  • Become healthy, strong, and fit

  • Continue to make this a lifestyle change

  • Be held accountable with one-on-one support


You’re probably not ready for this if you… 

  • Aren’t committed

  • Aren’t motivated 

  • Aren’t coachable 

  • Aren’t ready to do the work

  • Don’t want customized support

  • Don’t want to be held accountable



one Payment of $1650


three Payments of $597


add on a photo shoot to show off your results

Option 1: $100

  • 20 minutes

  • 10 digital images

  • 1 outfit change

Option 2: $250

  • 20 minutes

  • 15 digital images

  • 2 outfit changes

  • complete hair & make-up

I’ve been there and I get it. It not only takes a lot of trust in me, but it also takes a lot of trust in yourself to make the changes you’re looking to make. I believe in you and because you’re reading this right now, I know you’re hopeful, you’re coachable, and you’re ready to make a change. I am committed in helping you, because you’re worth it, and you deserve it.

So let’s talk and see if we’re a good fit for each other.

why I do what I do:

“Like many women, I found myself steadily gaining weight after I had my sons, and struggling to lose it on my own. I realized how much junk and convenience foods I was eating. Erica helped me with a nutrition plan and coached me through the rough spots. She shared recipes and strategies she uses at home with her family. She taught me that, to her, a more holistic approach is more important than the number on the scale. It’s the combination of mind and body, and about moms supporting each other. She personalized a routine that challenged me. We talked about my goals and what I needed to do to get me there. She was not only helping me get in good physical health, she was also promoting positive mental health as well. After 3 months of this lifestyle change,  I have lost 25 pounds and over 10 inches. But better than that, I FEEL better, am happier, and my clothes fit better. I now have the desire to move my body, be active, and try new things. That not only makes me a better person, but a better mom to my active boys.
Courtney W.

My biggest fear was changing my routine and starting over on my fitness journey. It was hard in the beginning, but after two months, things adjusted and began to fall into place. My favorite part was challenging myself, talking with Erica, changing my negative self-talk to positive, and reminding myself it’s a process. Erica is a ray of sunshine who is so easy and comforting to work with. She makes you want to go the extra step to challenge yourself both physically and mentally.
Heather B.

Life before working together felt more stressful and a little more unpredictable. My biggest fear when hiring Erica was not accomplishing anything, continuing the yo-yo cycle, and not feel any better… also that she would kick my butt! Which she did, but in a good way! After working together, I feel confident and have more tools and willpower to keep moving forward. I still have some setbacks, but getting back into the healthy routine is so much easier!
Miranda W.

My biggest fear before working with you, was that I wouldn’t be able to perform the exercises you would give me. Which wasn’t a problem as you gave me tasks within my body’s ability. My two favorite things about working with you is that you’re a great gal and fun to converse with and you gave me exercises that were more challenging than I would have tried myself. I am really grateful for your direction and how you’ve helped me change my body!
Joy C.

If you’re on the fence, check out my group coaching program or book a discovery call to see if we’re a good fit for each other.